Blog

May 18, 2020

Every business needs a professional website. End of article. (Just kidding! Let’s dig a little deeper.)   If you’re a new business hoping to establish yourself – you need a professional website.  If you’ve been around for awhile but you are hoping to expand – you need a professional website.  If you’re an established business […]

May 11, 2020

I share my Facebook ad approach from awareness to engagement to conversion. Whether you are new to Facebook ads or an experienced social media marketer, setting up Facebook advertising campaigns can be overwhelming. The options are limitless, and therein lies the problem. Too many advertisers are haphazardly throwing campaigns together without first developing a well-thought-out […]

May 4, 2020

Learn how to increase conversions by creating effective Facebook video ads. When it comes to News Feed real estate, both competition and consumer expectations have been steadily rising. This makes Facebook video ads more important than ever. A Facebook video ad should not be a direct sales push. The content should be inspirational and informative […]

April 27, 2020

How do you demonstrate the value of SEO? I share the most useful KPIs when it comes to connecting SEO outcomes to business objectives. The key to a successful campaign, any successful campaign, is measuring results and adjusting as needed. But how can you do this if you don’t even know what numbers you should […]